WAUKESHA PUBLIC LIBRARY
Since February of 2023, I have worked for Waukesha Public Library as a Marketing Associate for the Marketing & Communications Department. My position in marketing includes but is not limited to the following:
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Creating content to post daily on social accounts (Facebook & Instagram)
Planning and scheduling posting of content for Adult and Children’s social accounts
Responding to comments, questions, and inquiries
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Maintaining consistent branding across social media, promotional materials, and signage
Ensuring WPL style guide is maintained by staff
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Producing marketing materials to promote all Library programs including:
Website Content
TV Display Slides
Social Media graphics
Flyers
Signs
Giveaway pieces for outreach events
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Writing, scheduling, and disseminating e-newsletters and press releases
Writing social media copy
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Website maintenance
Creation of monthly booklists
Gathering and producing monthly Staff Picks lists
Consistently updating marketing forms spreadsheet to keep up with jobs
Assisting with WPL’s Waukesha Reads Program
SOCIAL MEDIA REELS
BOOK DISPLAY SIGNS
